ENGAGEMENT & SCREENING
Once the interest is registered with us, we will carry out the brand and ownership assessment to ensure that the brand is likely to fit the international market. This will involve the review of current stores, customer feedback, retail experience, organization structure, supply chain, liquidity and the anticipated acceptance of the brand in the target market
MODUS OPERANDI & STRATEGY
Once the brand qualifies through the screening stage, TBH team will carry out workshop along with the respective Brand's team to agree on the respective responsibilities by either party; this will include requirements such as Iqama & HR, Logistics & Storage, Finance & Admin, POS & Systems connectivity, POC from both sides and finally the SLA between TBH and the respective Brand.
RESOURCES & OPTIONS
As the step 3 of the process, we will work closely with the brand to understand the brand requirements and their budgets available for the venture. This will give a fair idea on the positioning, Retail area requirement and the category of the mall required. With Our understanding of the market and the analysis of brand we will be in a position to advise on the required budget and positioning of the brand to ensure maximum return,
MARKETING & PROMOTION
On finalization of the location option, the fit out and marketing strategy will come into action, by studying the neighborhood demographics, purchasing power and the current performance of the mall we will take a call on the marketing strategy, where the decision will be taken on the support required from the mall as well as the efforts that will be needed at our end. The aim for each brand will be to have a flourishing start and have the maximum footfall from day one
FINANCE, ADMIN & HR
A comprehensive process flow will be in place for finance, admin, and HR. This will facilitate independent reporting and performance review. The in-house ERP developed by TBH is compatible to adopting the reporting formats as required by any business. We will ensure that all the local regulations are taken care of. This will include local bookkeeping, VAT, and payroll submissions, along with ZATCA submissions.
PERFORMANCE REVIEW & GROWTH STRATEGY
As part of our commitment towards our clients on transparency, there will be a monthly, quarterly, half yearly and annual performance review along with the cash flow status. This will be on top of the daily monitoring of the online portal on which the sales will can be monitored on Realtime basis. On the basis of the brand performance, the growth strategy will be developed